The Founding 25 · limited spots remaining
Bespoke Fit

A real coach. Every rep. Every session.

$49 for your first month, then $299/mo locked for life.

The standard rate is $499 per month.

A gym membership or a fitness app won't keep you accountable.A real coach will.

Limited spots remaining
Founding rate applied

The founding membership

$49your first month

then $299/mo locked for life$499

Save $250 today

  • Your own coach, live on video, every session
  • Live coaching, never AI
  • Custom programming built around you
  • Unlimited sessions
  • Cancel anytime

What happens next

  1. Claim your spot today.

    Your full first month, just $49. Unlimited sessions.

  2. Tell us about your goals.

    Five minutes. Our head coach reads every word.

  3. Meet Tris, our head coach.

    Your intro call happens this week. Together he'll match you with the coach who fits best, and you start training.

  4. Day 30: $299/mo begins, locked for life.

    Cancel anytime, but we're confident you won't want to.

Your coaches

Meet the coaches who will watch every rep.

  • Coach TrisHead coach · Functional + strength coach
  • Coach AngelaStrength + mobility coach
  • Coach JPPerformance + conditioning coach

Real, hand-picked and vetted coaches. Never AI.

Change coaches anytime if it is not a good fit. More coaches joining in the coming weeks.

Real founding members

Members from 24 to 70, coached live.

  • 2 months in and I haven't skipped a single workout, which has literally never happened before. I don't have to plan anything. I just put on my clothes and fill my water bottle, and my coach does the rest.
    Deqa, 27Founding member · trains with Angela
  • JP is an amazing trainer! He's super flexible and always accommodates my goals. He adjusts my workouts depending on where I am, whether that's a commercial gym, my home studio, or traveling with no equipment at all. He makes any space work.
    Deejay, 24Founding member · trains with JP
  • From day one, Coach Angela believed in me even when I didn't always believe in myself. She celebrates every small win and pushes me to become stronger every session. I've grown not only in strength but also in confidence.
    AprilFounding member · trains with Angela
  • I was skeptical about doing training over video at my age, but it has been much easier than I expected. My trainer is patient and adjusts everything to what my body can handle. I have exercised more in the past two months than in the last ten years. My friends can see the difference.
    Wanda, 70Founding member · trains with JP
  • I've always wanted to be consistent with training, but I'd get demotivated and just stop showing up. Knowing Tris is waiting for me at every session means I actually go. Zero planning on my end, he's got it all figured out. Simplest and best thing I've ever done for my health.
    Henrik, 36Founding member · trains with Tris

500+

Live coaching sessions delivered

24 to 70

Age range of founding members

3-4x/wk

Typical training frequency

The math

Where $299 sits.

  • AI fitness app

    $30/mo

    Pre-recorded videos. No human watching. No form correction.

  • Bespoke Fit founding member

    $299/mo

    Unlimited live sessions. A real coach on video, every rep. Locked in for life.

  • Local personal trainer

    $1,080/mo

    $90/hr x 12 sessions. Four sessions a week would run you about $1,440.

Train 4x a week at $299/mo and your per-session cost is $18.69. Your local personal trainer charges $90 for one.

Questions

Everything else you might be wondering

Founding spots are capped at 25 because each one is a standing slot in a real coach's week. After the Founding 25, the rate moves to $499 for everyone else, and yours stays.

$49Save $250 today

Claim your founding spot

Cancel anytime · 30-day money-back guarantee · No contracts